SYNERGY
- A yearbook release (book) of the inbetweeners containing character facts and application forms, all appropriate to the series and the film
- A competition entry counting down to the best series moments in light of the movie release
- A soundtrack featuring all the songs which are in the movie, available for download on itunes and can be bought on hardware format
- Merchandise such as t shirts which are featured in the film - 'pussay patrol'
- The premiere which all the stars attended, which was held in London to bring a buzz to the film and get people excited about it, it was also the first screening of the film (working with exhibition companies)
CROSS MEDIA CONVERGENCE
- Podcasts available on itunes for download, the cast talking about the film which generates a buzz about it
- Creating trailers and exhibiting this on an official website made especially for the film
- Facebook and Twitter accounts (social networking) explaining the upcoming events concerning the film and placing snippets of the film and teasers to excite and draw in an audience
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